Last updated: 24.08.2026

1. Personal data controller

The controller of personal data is Seometryka (hereinafter: "Controller", "we", "us"), available at: https://seometryka.pl.

In matters related to the protection of personal data, you can contact us via the contact form available on the service or by sending a message to the email address provided in the website footer.

2. What data we collect

When using the Seometryka service, we may collect the following data:

URLs of analyzed pages - entered by users in order to perform an SEO analysis
SEO analysis results - reports generated based on the analysis of the submitted websites
Technical data - IP address, browser type, operating system, date and time of visit (collected automatically)
Cookie files - small text files saved on the user's device (details in section 7)

We do not collect personal data such as first name, last name, email address, or phone number, unless the user chooses to provide them (e.g. in the contact form).

3. Purpose of data processing

We process data for the following purposes:

Providing the SEO analysis service - processing the submitted URL in order to generate an analytical report
Analysis history function - storing analysis results in the browser memory (localStorage) for the user's convenience
Improving service quality - statistical analysis of how the service is used in order to improve it
Ensuring security - protection against abuse and attacks on the service
Handling inquiries - responding to messages sent by users

4. Legal basis for processing

We process personal data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (GDPR) on the following bases:

Art. 6(1)(a) GDPR - user consent (e.g. for analytical cookies)
Art. 6(1)(b) GDPR - necessity to perform the service (SEO analysis of the submitted URL)
Art. 6(1)(f) GDPR - the controller's legitimate interest (service security, analytics)

5. Data recipients

We do not sell or share personal data with third parties for marketing purposes.

Data may only be transferred to:

Hosting service providers - to the extent necessary to maintain the service
State authorities - only where required by law

6. Data retention period

We store data for the following periods:

SEO analysis results - stored in the database for a period of 12 months from the date of analysis, then automatically deleted
Analysis history in the browser - stored locally in the user's browser until manually deleted or until the browser data is cleared
Server logs - stored for a period of 30 days
Correspondence - stored for the period necessary to handle the matter, up to a maximum of 3 years

7. User rights

In accordance with the GDPR, you have the following rights:

Right of access - you can obtain information about what data of yours we process
Right to rectification - you can request the correction of inaccurate data
Right to erasure - you can request the deletion of your data ("right to be forgotten")
Right to restriction of processing - you can request the restriction of processing in certain cases
Right to data portability - you can receive your data in a structured format
Right to object - you can object to processing based on a legitimate interest
Right to withdraw consent - you can withdraw your consent at any time
Right to lodge a complaint - you can lodge a complaint with the President of the Personal Data Protection Office

To exercise the above rights, please contact us using the contact details provided in section 1.

8. Cookie files

The Seometryka service uses cookie files. These are small text files saved on the user's device that help the service function properly.

Types of cookies used:

Technical cookies (essential) - they ensure the proper operation of the service and remember user preferences (e.g. dark mode, language). Basis: Art. 6(1)(f) GDPR.
Session cookies - they expire when the browser is closed and serve to handle the user session.

Managing cookies:

You can manage cookie files yourself through your browser settings. You have the option to:

Accept all cookie files
Block all cookie files
Delete saved cookie files
Receive notifications before a cookie file is saved

Disabling technical cookies may cause some features of the service to malfunction.

9. Data security

We apply appropriate technical and organizational measures to protect personal data against unauthorized access, loss, or destruction, including:

Connection encryption (HTTPS protocol)
Regular software updates
Restricted access to data
Backup copies

10. Changes to the Privacy Policy

We reserve the right to make changes to the Privacy Policy. We will inform you of significant changes through a clear notice on the service. We recommend regularly reviewing the content of this document.

The date of the last update is shown at the top of the document.

11. Contact

If you have any questions regarding the Privacy Policy or the processing of personal data, please contact us via the contact form available on the service or directly through the contact details provided on the website.